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Influencer Marketing Tips
May 18, 2019

How Brands & Influencers Can Benefit From Instagram’s New Quiz Sticker

Instagram recently upgraded its renowned poll stickers with the new and improved quiz sticker feature which offers a more interactive way for brands and influencers to ask their followers engaging…
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Nathan Alexander
Influencer Marketing Success Stories
March 7, 2019

How Nathan Alexander from Boda Skins Built a Multi-million Pound Business Through Influencers

Nathan Alexander, CEO of Boda Skins, first dabbled in influencer marketing during the early stages of his business, back in 2013. Back then, the move seemed like a massive gamble…
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Private sign
February 28, 2019

Why are so Many Popular Instagram Accounts Going Private Now?

In late 2017 the most followed Instagram user at the time, Selena Gomez, went private. Of course, her millions of existing followers wouldn’t have noticed this. They had already been…
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Instagram books
Influencer Marketing News
February 18, 2019

Will ‘Instagram Books’ Inspire the Platform’s Future?

Our use of social media is constantly evolving. Instagram began as a photography app and is now one of the biggest social media platforms in the world. With the addition of…
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influencer marketing going nowehere
Influencer Marketing News
February 13, 2019

9 Reasons Why Influencer Marketing is not Going Anywhere

Every time a new marketing technique gets traction, there will always be cynics who claim that the latest “craze” is a “bubble”. So it should be no surprise that some…
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Instagram fraud
Ad fraud News
February 7, 2019

Instagram vs Instagram Fraud – The Battle is Heating up

Instagram fraud has been a contentious issue for some years now. There are very few people in social media who are not rattled by disingenuous Instagram users – including brands,…
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12 PMYB Influencer marketing predictions
Influencer Marketing News
January 30, 2019

12 Influencer Marketing Predictions for 2019

It is fair to say that Influencer Marketing is ready for a big year in 2019. We saw massive strides in the industry throughout 2018 and we will continue to…
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How Long Your Influencer Video Ads
Influencer Marketing Tips
January 7, 2019

How Long Your Influencer Video Ads Should be on Each Social Platform

We're PMYB, a leading influencer marketing agency that develops and implements influencer strategies for the biggest brands and most-promising startups across the world. That includes global video social media platform,…
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botb influencer marketing lotus
Influencer Marketing News
December 31, 2018

7 Major Developments for Influencer Marketing in 2018

A year ago, we pondered what would happen with influencer marketing in 2018. Our predictions turned out to be very accurate. In particular, we noticed the popularisation of new influencer…
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