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How Long Your Influencer Video Ads
Influencer Marketing Tips
January 7, 2019

How Long Your Influencer Video Ads Should be on Each Social Platform

We're PMYB, a leading influencer marketing agency that develops and implements influencer strategies for the biggest brands and most-promising startups across the world. That includes global video social media platform,…
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botb influencer marketing lotus
Influencer Marketing News
December 31, 2018

7 Major Developments for Influencer Marketing in 2018

A year ago, we pondered what would happen with influencer marketing in 2018. Our predictions turned out to be very accurate. In particular, we noticed the popularisation of new influencer…
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Influencer Marketing Tips
November 13, 2018

Why You Should Adopt a Multi-Platform Approach to Influencer Marketing

You've probably been advised to opt Instagram as your designated platform for utilising influencers. But this doesn't apply to every marketer. You need to hit up the social platforms which…
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fake followers
Influencer Marketing Tips
June 19, 2018

Unilever Ditches Celebrities with Fake Followers (How to Avoid them)

It’s fair to say that at our influencer marketing agency, PMYB, we’ve been preaching about the problems surrounding illegitimate followers for years. And it seems like major brands are becoming…
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How to beat the new Facebook algorithm
March 14, 2018

How to beat the new Facebook Algorithm with Chromo-Influencers®!

The Facebook Algorithm Controversy! The new Facebook algorithm has caused controversy among brands and influencers alike.  Although users may benefit from the new changes, brands are at risk of falling…
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matching influencers company values - social networks (facebook creators app)
November 20, 2017

Influencers Assisted with New Facebook Creator App to Build Video Communities

Facebook Creator App - All the Need to Know Details The Facebook Creator App has finally been launched and it is set to shake up the influencer marketing industry. The app…
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October 5, 2017

How Influencers Beat the Facebook Algorithm

Top Influencers Are Beating The Facebook Algorithm Companies are struggling to adapt to the ever-changing Facebook algorithm. As a result, business leads and customers are being lost from their content not…
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Virgin-Media
Advertising News
July 7, 2017

Virgin Media, Sky and Facebook plan to improve brand safety

Virgin Media and Sky have decided to partner together in order to provide what they hope will be a good alternative to digital amid transparency. While Facebook created new features…
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older man using phone - older generation
Influencer Marketing Tips
May 29, 2017

Influencer Marketing | How to target the older generation

The Older Generation Influencer Marketing is increasingly becoming the go-to method for targeting millennials. This has proven to be a very effective way of engaging a younger audience. The trust and…
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