ad blockers - road traffic
Ad blockersInfluencer Marketing TipsPPC
June 14, 2017

Ad Blockers | The Solution Is Influencer Marketing

Ad Blockers | The Solution Is Influencer Marketing Almost every marketer invests heavily in online banner ads. According to the Interactive Advertising Bureau, these ads’ sales increased by 17% to hit…
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Youtube extremist videos - google ipad
Ad blockersPPC
June 12, 2017

Google Pledges to Filter out Bad Ads with Google Ad-Blocker

Google are hoping to make everyone's lives a little less irritating with the announcement of their new Google Ad-Blocker. The tech giant recently announced plans to build ad filtering features…
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ad fraud
Ad fraud NewsPPC
March 30, 2017

Ad Fraud – The Silent Killer of the Marketing Industry

  Russian Ad Fraud 'Methbot' Scam Potentially the largest Ad Fraud scam ever. Russian hackers built a click-fraud machine that stole up to $5 million daily from top advertisers and publishers.…
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PPC campaign vs influencer marketing | PMYB
Influencer Marketing TipsPPC
February 28, 2017

PPC Campaign or Influencer Marketing Campaign?

So, an Influencer Marketing or PPC campaign? Influencer marketing and PPC have been in a head-to-head battle for quite some time. However,  influencer marketing will be the victor. But why opt…
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snapchat advertising
PPC
February 3, 2017

Snapchat Advertising API opened up – Huge for Marketers

  Snapchat Advertising API opened up Snapchat plans to IPO in March and has plans to increase revenue before this. Now everyone has access to Snapchat's Advertising API. Likewise, Facebook…
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