Impact with Influence®!
We increase sales, generate targeted clicks, raise awareness, improve customer conversion rates, deliver millions of targeted video views, uplift website traffic and raise app downloads for global brands on a daily basis through our unique scientific and data-driven approach.
Who we are & what we do.
We’re an Influencer Marketing Agency that really focuses on the KPI targets of our clients. Especially boosting company sales in our fully-managed influencer campaigns. Aside from offering Social Amplification Services and expertise in the influencer/celebrity field, PMYB specializes in exploring communities to identify Chromo-Influencers®.
What is a Chromo-Influencer®?
Chromo-Influencers® are the top 3% of influencers that we have discovered to achieve over four times more conversions than the other 97% of influencers. How? Because they rate highly against 46 data points which contribute to influence, known as Chromo-Factors! Our Influencer vetting process sees us evaluate influencers to ensure they rate highly against these 46 Chromo-Factors.
(Chromo-Factors analysed include visual observations, such as the use of influential body language, as well as quantifiable observations, like the level of genuine audience engagement that their everyday content receives.)